Some Cloths Earn Their Place Season After Season
Named after the River Ayr and inspired by the colours of the surrounding Scottish landscape, Ayr Tweed has become an Oliver Brown signature. Woven in Scotland and cut in our classic Eaton silhouette, it is a cloth made for the field, but equally at home in town.
From the Eaton Jacket and Pleated Trousers to the Gilet and Breeks, Ayr is designed to be worn together or separately. A full sporting ensemble for the field, an Eaton Jacket worn alone in town, or a gilet when an extra layer is called for. Distinctive without being overstated, it is a tweed we return to year after year.



Woven in Scotland
Ayr Tweed is woven for Oliver Brown by Lovat Mill in Hawick, in the Scottish Borders - a mill renowned for its expertise in the craft of tweed.
Made from 100% wool, the cloth combines traditional craftsmanship with the durability required of a true sporting tweed. Rich in texture and character, it is made not simply for this season, but for many to come.
A Tweed With a Sense of Place
The character of Ayr begins with its colour.
Blue threads take their cue from the River Ayr, while greens and earthy browns reflect the surrounding countryside. Woven together, they create a subtle check rooted in the landscape that inspired it.
"Blue for the river, brown and green for the land. Ayr is a tweed with a real sense of place - and one we return to year after year."
- Kristian Ferner Robson, Founder
Tattersal Shirts - The natural companion to tweed
A Tweed for the Long Term
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